Finney Construction approached WALKER/NOLTA with the task of designing and producing a direct mail campaign to send to prospective clients in the architectural industry.
They wanted a piece that was simple, lighthearted and positioned Finney as a distinctly ‘fresh’ player in the building and construction industry.
What we proposed was a package asking the recipient to ‘Let’s build something great together’. When opened, the box revealed a bag of Lego bricks and an introductory booklet showcasing some of Finney’s previous work.
A simple and fun approach to getting a foot in the door.